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Our Story

Few things bring our founders, Georgie and Chid, more joy than a beautiful day on an African beach. Liberty & Justice is our love letter to The Continent's sleepy beach towns, particularly Robertsport, Liberia - Chid's matrilineal hometown and our unending source of inspiration.

Cables from The Continent

// Georgie’s Detty December Recap //
// Georgie’s Ultimate Liberian Jollof Recipe //
// Georgie’s Afrobeats Playlist //

The Liberty Freedom Fund

In 1787, at the age of about 18, our 5th great-grandfather, George, was granted his legal freedom by deed in Southampton, Virginia. He took the last name Liberty as a symbol of his newfound freedom. In his 70s, he emigrated from Virginia to Liberia with two generations of his descendants in the pursuit of persistently elusive freedom and justice.

The Liberty Freedom Fund is our way of honoring our ancestor George. The ten stars on our monogram stand for our commitment to both Biblical tithing and our commitment to 10 charities that create more freedom and justice in the world.

The Georgie Badiel Foundation / Liberty in North Korea / The Vow for Girls / TransparentemThe Bail Project / The Innocence Project / Freedom Fund / Anti-slavery International / The Polaris Project / Random Acts of Kindness*

*We are big believers in giving directly, please feel free to send suggestions to


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